/* Callout Web: light editorial design. Manrope headings, Inter body. Orange is for actions and small details only. */
:root {
  --bg: #f5f2eb;
  --ink: #15191d;
  --muted: #515963;
  --white: #ffffff;
  --orange: #f36d2a;
  --orange-ink: #15191d;
  --orange-text: #b8460a;
  --line: #ddd7c9;
  --danger: #b42318;
  --green: #25d366;
  --green-ink: #052e16;
  --focus: #1d4ed8;
  --font-head: "Manrope", system-ui, -apple-system, "Segoe UI", Roboto, Arial, sans-serif;
  --font-body: "Inter", system-ui, -apple-system, "Segoe UI", Roboto, Arial, sans-serif;
  color-scheme: light;
}
*, *::before, *::after { box-sizing: border-box; }
[hidden] { display: none !important; }
html { scroll-behavior: smooth; scroll-padding-top: 84px; }
body { margin: 0; background: var(--bg); color: var(--ink); font-family: var(--font-body); font-size: 17px; line-height: 1.6; -webkit-text-size-adjust: 100%; }
h1, h2, h3 { font-family: var(--font-head); font-weight: 800; line-height: 1.15; letter-spacing: -.02em; margin: 0; text-wrap: balance; overflow-wrap: break-word; }
h1 { font-size: clamp(2.1rem, 5.4vw, 3.6rem); letter-spacing: -.03em; line-height: 1.08; }
h2 { font-size: clamp(1.7rem, 3.8vw, 2.4rem); margin-bottom: 14px; }
h3 { font-size: 1.15rem; letter-spacing: -.01em; }
p { margin: 0; }
a { color: inherit; text-underline-offset: 3px; }
img { max-width: 100%; height: auto; }
:focus-visible { outline: 3px solid var(--focus); outline-offset: 3px; border-radius: 4px; }
@media (prefers-reduced-motion: reduce) { html { scroll-behavior: auto; } * { transition: none !important; animation: none !important; } }
.skip { position: absolute; left: 12px; top: -80px; background: var(--ink); color: var(--bg); padding: 10px 16px; border-radius: 8px; z-index: 100; font-weight: 600; }
.skip:focus { top: 12px; }
.wrap { max-width: 1080px; margin-inline: auto; padding-left: max(16px, env(safe-area-inset-left, 0px)); padding-right: max(16px, env(safe-area-inset-right, 0px)); }
.section { padding-block: clamp(48px, 8vw, 96px); }
.section.tint { background: var(--white); border-block: 1px solid var(--line); }
.head { margin-bottom: 36px; max-width: 62ch; }
.eyebrow { font-size: 13px; font-weight: 600; letter-spacing: .12em; text-transform: uppercase; color: var(--muted); margin-bottom: 14px; display: flex; align-items: center; gap: 10px; }
.eyebrow::before { content: ""; width: 22px; height: 2px; background: var(--orange); }
.lede { color: var(--muted); font-size: 1.12rem; max-width: 56ch; }

/* Buttons */
.btn { display: inline-flex; align-items: center; justify-content: center; gap: 8px; min-height: 48px; padding: 11px 22px; border-radius: 8px; border: 1.5px solid transparent; font: 700 1rem var(--font-body); text-decoration: none; cursor: pointer; transition: background-color .15s, border-color .15s; }
.btn-primary { background: var(--orange); border-color: var(--orange); color: var(--orange-ink); }
.btn-primary:hover { background: #e25f1d; border-color: #e25f1d; }
.btn-ghost { background: transparent; border-color: var(--ink); color: var(--ink); }
.btn-ghost:hover { background: var(--ink); color: var(--bg); }
.btn-wa { background: var(--green); border-color: var(--green); color: var(--green-ink); }
.btn[disabled] { opacity: .65; cursor: wait; }
.actions { display: flex; flex-wrap: wrap; gap: 12px; }

/* Header */
.site-header { background: var(--bg); border-bottom: 1px solid var(--line); position: sticky; top: 0; z-index: 30; padding-top: env(safe-area-inset-top, 0px); }
.site-header .wrap { display: flex; align-items: center; justify-content: space-between; gap: 14px; min-height: 64px; }
.logo { font-family: var(--font-head); font-weight: 800; font-size: 1.3rem; letter-spacing: -.02em; text-decoration: none; }
.logo b { color: var(--orange-text); font-weight: 800; }
.nav { display: flex; align-items: center; gap: 28px; }
.nav a:not(.btn) { text-decoration: none; color: var(--muted); font-weight: 500; font-size: 15.5px; padding-block: 12px; }
.nav a:not(.btn):hover { color: var(--ink); text-decoration: underline; }
.nav a:not(.btn)[aria-current="true"] { color: var(--ink); text-decoration: underline; text-decoration-color: var(--orange); text-decoration-thickness: 2px; }
.nav .btn { min-height: 44px; padding: 8px 18px; }
.menu-btn { display: none; min-height: 44px; min-width: 72px; align-items: center; justify-content: center; border: 1.5px solid var(--ink); border-radius: 8px; padding: 0 16px; font: inherit; font-weight: 600; color: var(--ink); background: transparent; cursor: pointer; }
.menu-panel { position: absolute; left: 0; right: 0; top: 100%; background: var(--bg); border-bottom: 1px solid var(--line); padding: 8px max(16px, env(safe-area-inset-right, 0px)) 18px max(16px, env(safe-area-inset-left, 0px)); }
.menu-panel nav { display: grid; }
.menu-panel a { padding: 14px 0; border-bottom: 1px solid var(--line); text-decoration: none; font-weight: 600; }
.menu-panel a.btn { margin-top: 14px; justify-content: center; }

/* Hero */
.hero { padding-block: clamp(36px, 6vw, 72px) clamp(48px, 8vw, 88px); }
.hero-grid { display: grid; grid-template-columns: 1fr 1.05fr; gap: clamp(32px, 5vw, 64px); align-items: center; }
.hero-grid > * { min-width: 0; }
.hero h1 { max-width: 13ch; }
.hero .lede { margin-top: 18px; }
.pricetag { margin: 26px 0 4px; display: flex; align-items: baseline; gap: 12px; flex-wrap: wrap; }
.pricetag .amt { font-family: var(--font-head); font-weight: 800; font-size: clamp(2.2rem, 6vw, 3rem); letter-spacing: -.03em; line-height: 1; font-variant-numeric: tabular-nums; }
.pricetag .tag { color: var(--muted); font-size: 1.05rem; }
.reassure { color: var(--muted); font-size: 15.5px; margin-bottom: 26px; }
.preview { margin: 0; border: 1px solid var(--line); border-radius: 10px; background: var(--white); overflow: hidden; box-shadow: 0 1px 2px rgba(21,25,29,.06); }
.preview .bar { display: flex; gap: 6px; padding: 10px 12px; border-bottom: 1px solid var(--line); background: #efeadf; }
.preview .bar i { width: 9px; height: 9px; border-radius: 50%; background: #cfc8b7; }
.preview img { display: block; width: 100%; height: auto; }
.preview figcaption { padding: 10px 14px; font-size: 13.5px; color: var(--muted); border-top: 1px solid var(--line); }
.preview figcaption a { color: var(--ink); font-weight: 600; }

/* Examples */
.ex-list { display: grid; gap: clamp(48px, 7vw, 80px); }
.ex-row { display: grid; grid-template-columns: 1.35fr 1fr; gap: clamp(24px, 4vw, 56px); align-items: center; }
.ex-row:nth-child(even) { grid-template-columns: 1fr 1.35fr; }
.ex-row:nth-child(even) .ex-shot { order: 2; }
.ex-row > * { min-width: 0; }
.ex-shot img { display: block; width: 100%; height: auto; border: 1px solid var(--line); border-radius: 10px; background: var(--white); }
.ex-row h3 { font-size: clamp(1.35rem, 2.6vw, 1.7rem); margin-bottom: 10px; }
.ex-row p { color: var(--muted); }
.ex-row .ex-flag { font-size: 14px; margin-top: 10px; }
.ex-link { display: inline-flex; align-items: center; gap: 6px; margin-top: 14px; min-height: 44px; font-weight: 700; color: var(--ink); text-decoration: underline; text-decoration-color: var(--orange); text-decoration-thickness: 2px; text-underline-offset: 5px; }
.ex-link:hover { color: var(--orange-text); }
.trade-links { margin-top: 36px; color: var(--muted); }
.trade-links a { color: var(--ink); font-weight: 600; padding-block: 10px; display: inline-block; }

/* Pricing */
.price-grid { display: grid; grid-template-columns: 1fr 1fr; gap: clamp(32px, 6vw, 80px); align-items: start; }
.price-grid > * { min-width: 0; }
.amt-big { font-family: var(--font-head); font-weight: 800; font-size: clamp(2.8rem, 8vw, 4rem); letter-spacing: -.03em; line-height: 1; font-variant-numeric: tabular-nums; }
.amt-big small { font-size: 1rem; font-weight: 600; letter-spacing: 0; color: var(--muted); margin-left: 8px; }
.price-note { color: var(--muted); margin-top: 12px; max-width: 46ch; }
.checks { list-style: none; margin: 22px 0 0; padding: 0; }
.checks li { position: relative; padding: 11px 0 11px 30px; border-top: 1px solid var(--line); }
.checks li:last-child { border-bottom: 1px solid var(--line); }
.checks li::before { content: ""; position: absolute; left: 4px; top: 17px; width: 10px; height: 6px; border-left: 2px solid var(--orange-text); border-bottom: 2px solid var(--orange-text); transform: rotate(-45deg); }
.costs h3 { margin-bottom: 14px; }
.costs dl { margin: 0; }
.costs .row { padding: 14px 0; border-top: 1px solid var(--line); }
.costs .row:last-child { border-bottom: 1px solid var(--line); }
.costs dt { font-weight: 700; }
.costs dd { margin: 4px 0 0; color: var(--muted); }
.price-cta { margin-top: 26px; }

/* Steps */
.steps { list-style: none; margin: 0; padding: 0; display: grid; grid-template-columns: repeat(3, 1fr); gap: 0 clamp(24px, 4vw, 56px); }
.steps li { border-top: 2px solid var(--ink); padding-top: 18px; min-width: 0; }
.steps .n { display: block; font-family: var(--font-head); font-weight: 800; font-size: 1rem; color: var(--orange-text); letter-spacing: .04em; margin-bottom: 10px; font-variant-numeric: tabular-nums; }
.steps h3 { margin-bottom: 8px; font-size: 1.3rem; }
.steps p { color: var(--muted); }

/* Why */
.why { list-style: none; margin: 0; padding: 0; display: grid; grid-template-columns: 1fr 1fr; gap: 0 clamp(24px, 6vw, 80px); max-width: 880px; }
.why li { padding: 18px 0; border-top: 1px solid var(--line); font-weight: 600; font-size: 1.05rem; min-width: 0; }
.why li span { display: block; color: var(--muted); font-weight: 400; font-size: 16px; margin-top: 2px; }
.empty-note { margin-top: 28px; color: var(--muted); font-size: 15.5px; max-width: 62ch; }

/* Viewer (landing pages) */
.viewer { display: grid; gap: 18px; }
.vctl { display: flex; flex-wrap: wrap; gap: 10px 22px; align-items: center; justify-content: space-between; }
.seg { display: inline-flex; flex-wrap: wrap; gap: 8px; }
.seg button { min-height: 46px; padding: 8px 18px; border-radius: 8px; border: 1.5px solid var(--ink); background: transparent; color: var(--ink); font: 600 1rem var(--font-body); cursor: pointer; }
.seg button[aria-pressed="true"] { background: var(--ink); color: var(--bg); }
.vframe { margin-inline: auto; border: 1px solid var(--line); border-radius: 10px; background: var(--white); overflow: hidden; width: 100%; }
.vframe.is-m { max-width: 390px; height: min(680px, 78vh); }
.vframe.is-d { max-width: 100%; height: min(560px, 70vh); }
.vframe iframe { display: block; width: 100%; height: 100%; border: 0; background: #fff; }
.vcap { color: var(--muted); font-size: 16px; max-width: 70ch; }
.vcap strong { color: var(--ink); }
.vlink { display: inline-block; margin-top: 4px; color: var(--ink); font-weight: 600; }

/* FAQ */
.faq { max-width: 780px; }
.faq details { border-top: 1px solid var(--line); }
.faq details:last-child { border-bottom: 1px solid var(--line); }
.faq summary { cursor: pointer; font-weight: 600; font-size: 1.05rem; list-style: none; display: flex; justify-content: space-between; gap: 16px; min-height: 56px; align-items: center; }
.faq summary::-webkit-details-marker { display: none; }
.faq summary::after { content: "+"; color: var(--orange-text); font-size: 1.5rem; line-height: 1; font-weight: 500; }
.faq details[open] summary::after { content: "\2212"; }
.faq details p { padding-bottom: 18px; color: var(--muted); max-width: 64ch; }

/* Closing call to action */
.closing { text-align: left; }
.closing h2 { max-width: 20ch; }
.closing .lede { margin-bottom: 24px; }

/* Form */
.formwrap { display: grid; grid-template-columns: .8fr 1.2fr; gap: clamp(32px, 5vw, 64px); align-items: start; }
.formwrap > * { min-width: 0; }
.panel { background: var(--white); border: 1px solid var(--line); border-radius: 10px; padding: clamp(20px, 3vw, 32px); }
form.lead { display: grid; gap: 16px; }
.field { display: grid; gap: 6px; }
label, legend { font-weight: 600; font-size: 1rem; }
.opt { color: var(--muted); font-weight: 400; }
input, select, textarea { font: inherit; font-size: 1rem; color: var(--ink); background: var(--white); border: 1.5px solid #8b8678; border-radius: 8px; padding: 11px 14px; width: 100%; min-height: 50px; }
textarea { min-height: 100px; resize: vertical; }
input:focus, select:focus, textarea:focus { border-color: var(--focus); outline: 2px solid var(--focus); outline-offset: 1px; }
input[aria-invalid="true"], select[aria-invalid="true"], textarea[aria-invalid="true"] { border-color: var(--danger); }
.err { color: var(--danger); font-size: .95rem; font-weight: 500; }
.err-summary { border: 2px solid var(--danger); border-radius: 8px; padding: 14px 18px; }
.err-summary h3 { color: var(--danger); margin-bottom: 6px; }
.err-summary ul { margin: 0; padding-left: 20px; }
.err-summary a { color: var(--ink); }
.consent { display: grid; grid-template-columns: 26px 1fr; gap: 12px; align-items: start; }
.consent input { width: 24px; height: 24px; min-height: 0; margin-top: 3px; accent-color: var(--ink); padding: 0; }
.consent label { font-weight: 400; color: var(--muted); }
.consent label a { color: var(--ink); }
.privacy-note { color: var(--muted); font-size: 15px; }
.privacy-note a { color: var(--ink); }
.hp { position: absolute; left: -9999px; width: 1px; height: 1px; overflow: hidden; }
.status { min-height: 1.4em; }
.fail { border: 2px solid var(--danger); border-radius: 8px; padding: 14px 18px; }
.ok h3 { font-size: 1.8rem; margin-bottom: 8px; }
.ok ol { padding-left: 22px; color: var(--muted); display: grid; gap: 6px; }
.setup-note { margin-top: 14px; padding: 10px 14px; border-radius: 8px; background: #fff4d6; color: #5c4200; font-size: 14.5px; }
.contact-lines { display: grid; gap: 8px; margin-top: 18px; }
.contact-lines a { font-weight: 600; }
.contact-lines .btn { justify-self: start; }

.prose { max-width: 720px; }
.prose h2 { font-size: 1.6rem; margin: 30px 0 10px; }
.prose p, .prose li { color: var(--muted); }
.prose p + p { margin-top: 12px; }
.prose ul { padding-left: 22px; }
.prose a { color: var(--ink); }

.site-footer { border-top: 1px solid var(--line); padding-block: 34px calc(40px + env(safe-area-inset-bottom, 0px)); color: var(--muted); font-size: 15px; }
.site-footer .wrap { display: grid; gap: 10px; }
.site-footer nav { display: flex; flex-wrap: wrap; gap: 6px 22px; }
.site-footer a { text-decoration: none; padding-block: 8px; }
.site-footer a:hover { color: var(--ink); text-decoration: underline; }
.stickybar { display: none; }

@media (max-width: 880px) {
  .hero-grid, .formwrap, .price-grid { grid-template-columns: 1fr; }
  .hero h1 { max-width: none; }
  .ex-row, .ex-row:nth-child(even) { grid-template-columns: 1fr; gap: 18px; }
  .ex-row:nth-child(even) .ex-shot { order: 0; }
  .steps { grid-template-columns: 1fr; gap: 28px; }
  .nav { display: none; }
  .menu-btn { display: inline-flex; }
}
@media (max-width: 560px) {
  body { font-size: 16.5px; padding-bottom: calc(100px + env(safe-area-inset-bottom, 0px)); }
  .actions .btn { flex: 1 1 100%; }
  .why { grid-template-columns: 1fr; }
  .stickybar { display: flex; gap: 10px; position: fixed; left: 0; right: 0; bottom: 0; z-index: 40; background: var(--bg); border-top: 1px solid var(--line);
    padding: 10px max(16px, env(safe-area-inset-right, 0px)) calc(10px + env(safe-area-inset-bottom, 0px)) max(16px, env(safe-area-inset-left, 0px)); }
  .stickybar .btn { flex: 1 1 0; min-height: 48px; padding: 8px 10px; }
}
.sr { position: absolute; width: 1px; height: 1px; overflow: hidden; clip: rect(0 0 0 0); white-space: nowrap; }

/* Look aligned to the reference: uppercase wordmark with tagline, orange eyebrow, softer heading weight, white-on-orange buttons */
.logo { display: grid; line-height: 1; text-transform: uppercase; font-size: 1.25rem; letter-spacing: -.01em; }
.logo small { font-family: var(--font-body); font-size: 10.5px; letter-spacing: .14em; font-weight: 500; color: var(--muted); margin-top: 4px; }
.logo b { color: var(--orange); }
.eyebrow { color: var(--orange-text); }
.eyebrow::before { display: none; }
h1 { font-weight: 700; letter-spacing: -.025em; }
h2 { font-weight: 700; }
.btn { border-radius: 10px; }
.btn-primary { color: #fff; font-size: 1.2rem; }
.btn-primary:hover { color: #fff; background: #d95f1f; border-color: #d95f1f; }
.nav .btn-primary { font-size: 1.05rem; }
.btn-ghost { border-color: #bdb7a8; }
.preview.photo { border: 0; background: none; box-shadow: none; }
.preview.photo img { border-radius: 18px; }
.preview.photo figcaption { border: 0; padding-inline: 2px; }
.ex-shot img, .preview { border-radius: 14px; }

/* WhatsApp: quiet outline button with the green glyph */
.btn-wa { background: var(--white); border-color: #bdb7a8; color: var(--ink); }
.btn-wa:hover { border-color: var(--ink); }
.btn-wa .wa-ico { color: #1a9e4b; flex: none; }
.nav .btn-wa { min-height: 44px; padding: 8px 16px; }
.menu-panel a.btn-wa { margin-top: 14px; justify-content: center; }
.menu-panel a.btn-wa + a.btn { margin-top: 10px; }
.alt-contact { display: flex; flex-wrap: wrap; align-items: center; gap: 10px 14px; margin-top: 18px; color: var(--muted); font-size: 15.5px; }
.alt-contact .btn { min-height: 44px; padding: 8px 16px; font-size: 1rem; }
.stickybar .btn-wa { background: var(--white); }

/* Audit fixes: darker orange so white button text reaches 4.5:1, no duplicate preview on phones */
:root { --orange-btn: #cf490f; }
.btn-primary { background: var(--orange-btn); border-color: var(--orange-btn); }
.btn-primary:hover { background: #b83f0a; border-color: #b83f0a; }
@media (max-width: 700px) { .hero-grid .preview { display: none; } }

.who { max-width: 62ch; margin-top: 12px; color: var(--muted); }
.who strong { color: var(--ink); }
.ex-flag { font-size: 14px; color: var(--muted); margin-top: 28px; }
@media (max-width: 700px) {
  .ex-list { gap: 40px; }
  .ex-row, .ex-row:nth-child(even) { gap: 14px; }
  .ex-shot img { border-radius: 12px; }
  .ex-row h3 { margin-bottom: 6px; }
}

/* Mobile pass: tap targets of at least 44px, readable small text, tighter vertical rhythm */
html { -webkit-text-size-adjust: 100%; scroll-padding-top: 84px; }
a, button, summary, select { touch-action: manipulation; -webkit-tap-highlight-color: rgba(243,109,42,.18); }
.logo { min-height: 44px; justify-content: center; }
.logo small { font-size: 11.5px; }
.eyebrow, .preview figcaption, .ex-link, .ex-flag { font-size: 14px; }
.site-footer a { display: inline-flex; align-items: center; min-height: 44px; padding-block: 0; }
.vopen, [data-viewer] a { display: inline-flex; align-items: center; min-height: 44px; }
@media (max-width: 560px) {
  .section { padding-block: 40px; }
  .head { margin-bottom: 22px; }
  .hero { padding-block: 28px 36px; }
  .ex-list { gap: 32px; }
  .formwrap { gap: 24px; }
  .panel { padding: 18px 16px; }
}
.vlink { display: inline-flex; align-items: center; min-height: 44px; }

.fail [data-if-msg], .fail [data-if-phone], .fail [data-if-email] { display: inline-block; margin-right: 14px; }
.stickybar .btn { min-width: 0; }
.btn-wa .ig-ico { color: #c13584; flex: none; }